转播画面 Launches APIs and Player Plug-In For Brightcove Platform

转播画面, 以前Mogulus, announced that it has opened up its live streaming platform through the release of a series of application programming interfaces (APIs) that can be used with the 转播画面 free, 广告服务, 它的优质服务, 或者Brightcove平台.

"The 转播画面 Player API enables customers, 程序员, and web agencies to build their own 转播画面 powered video players and clip libraries,该公司在一份新闻稿中表示, “使用HTML, Adobe Flash or Adobe Flex development environments."

The released APIs include the Live Publishing, Guide [program guide], Account, and Chat APIs.

分别, 转播画面 took its first foray into plug-ins for a third-party platform, 选择Brightcove作为其第一个合作伙伴, although 转播画面 has also says it will support players such as the JW player and Adobe's soon-to-be-open-sourced Strobe player.

马克斯炎热, 转播画面的CEO, answered a few questions regarding the choice of Brightcove as the first 转播画面 player plug-in, which was jointly developed with Brightcove to gives its customers the ability to instantly stream live and linear video via 转播画面 within their existing Brightcove player.

“为什么Brightcove?郝特说，“有几个原因。. 第一个, Brightcove is more a platform than just a player and we see Brightcove's platform as a leader in the online video platform space. 第二个, 我们为Brightcove开发了一种方法, which has traditionally been focused on on-demand playback, to allow their customers to use a live stream plug-in while Brightcove focuses on the rest of the platform."

"转播画面 is an important partner for us as we look to meet the increased demand for high quality live streaming among our global customer base,克里斯·约翰斯顿说, director of technology partnerships at Brightcove. "In partnering with organizations like 转播画面, we’re able to provide customers with seamless access to a broad feature set for live publishing, 分销和分析."

彦浩特同意, noting that the plug-in represents a non exclusive, first phase of relationship where both companies are promoting the other to their respective customers

"Salespeople are finding relevant interest in live,郝特说。, "but customers want more than just a publishing point on a CDN, 例如, 功能，如聊天或录音到服务器. 这种方法的好处, 通过我们在Brightcove平台上的插件, is that a Brightcove customer can use the same platform they're already used to. Customers don't have to re-integrate advertising platforms, 或者学习一个新玩家, meaning the user experience is the same as it was before.

Haot注意到, Brightcove的客户应该如何选择, they would have instant access to all of 转播画面's backend tools, and the same would be true as 转播画面 branches into plug-ins for other players.

"Additional options don't hurt,郝特说。. “它打开了一个更大的市场, plus those who want to develop rather than using a turnkey solution (especially ad agencies, 谁使用JW播放器, with its many skins and ability to customize, and for the open-source solution like Adobe Strobe."

While Haot conjectures that Adobe is more interested in keeping Flash market share than sacrificing market share by requiring everyone using Flash to buy Flash Media Servers—as witnessed by Adobe's willingness to open-source the RTMP protocol—he says the market is maturing.

"We think the compelling arguments are less about proprietary players,郝特说。. "We'll see more open-source players and the back-end media management will become the most important point."

Haot also says this move by 转播画面 to open up APIs into its live platform, and to add plug-ins to other players and platforms, 不是战略上的转变吗.

"We have a player that works in particular use cases,郝特说。, "but we've found our player and platform don't have to be the only total solution. Hence the API will allow a user to add features while separating the player from the backend. 其次, 和Brightcove一样, we've found there's a big customer base already integrated for on-demand, but that we can work with those customers rather than requiring the marketplace to use two players - one for live and one for on-demand content."

转播画面, which has approximately 50 employees split between New York, 乌克兰, and a wholly-owned development subsidiary in Bangalore, 最近还宣布有1,000 customers on its premium paid service, and that it breaks even on bandwidth costs on its free service thanks to advertising revenues. 该公司还推出了Twitcam, a one-week-long project that was built on both the player API and also included a custom broadcaster built with API.